Tag Archives: social media
The Science of Social Media: 8 Best Practices
HubSpot set the tone with the waiting music and Dan Zarrella kept the energy rolling all the way through The #smsci Webinar. Let’s get into it. The 8 Best Practices: Tweet links Identify yourself. Your profile picture is your online first impression. …
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F-150 EcoBoost Challenge
Innovative, touting fuel-sipping technology (okay, 22 mpg isn’t exactly fuel-sipping, but it IS a truck afterall), and all wrapped up in a nice social media bow – the F-150 EcoBoost Challenge is pitting eight drivers against each other to see …
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Aviva’s Youmanity
Working with BBDO Proximity Minneapolis we assisted in developing the user experience for Aviva’s social strategy and philanthropic efforts under the umbrella of their Youmanity program. Chief among them, its Status for Youth Facebook campaign asks users to share their …
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Are Small Businesses Apathetic About Social Media? – eMarketer
Social media marketing is popular but not critical. Uptake of social media marketing among small and medium-sized businesses has become widespread. Research has suggested it’s a cost-effective, easy-to-use marketing channel that can boost customer acquisition as well as fulfill other marketing goals. But most …
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Social Media Yearbook
A fun analogy discovered over at visua.ly, mapping social networks to characters in a high school yearbook.
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Box Tops for Education
Working with ideapark, we were part of the Box Tops For Education redesign for General Mills. Charged with architecting nearly the entire site’s user experience and contributing to the overall strategy behind the social and community aspects of the site, …
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