The Science of Social Media: 8 Best Practices

HubSpot set the tone with the waiting music and Dan Zarrella kept the energy rolling all the way through The #smsci Webinar. Let’s get into it.

The 8 Best Practices:

1. Tweet links
2. Identify yourself.  Your profile picture is your online first impression.  Do you think that is important?
3. Write a powerful bio and use key words (Founder, speaker, expert).
4. Give your brand a personality and let your audience get to know you, but don’t over do personal tweets.  #StopTalkingAboutYourself
5. Linguistic Content.  Positive is the most effect.  Negative is least effective. #BeOptimistic (Personal advocate of this one)
6. Don’t over tweet.  10 tweets in 5 seconds  #TheBestWatToGetUnFollowed
7. Utilize combined relevance.
8. Use social call-to-action.  Tell your audience what you want them to do such as comment on this post.